What exactly do we mean by advertising? At its bare essentials advertising is the means employed to compel people to buy your products/ services by getting ...

As we approach the of the 240th instance of the American Independence Day, it is a good time as any to look back at how far we’ve ...

Photo Credit: iStock.com/Artist's RapidEye In light of the recent SCOTUS ruling that same-sex marriages are legal across America unless a state says otherwise, the LGBT community has won a ...

Its time for some truth to power. People hate filling out surveys, and it turns out there’s a good reason for that. There’s this lingering suspicion ...

‘May you live in an interesting age.’ This phrase, despite its ordinary use of diction, has quite a lot of insinuations behind it. Some regard it as an ...

It is said that 25% to 40% of the total revenues of a business come from returning customers, a fact that has not gone unnoticed by firms. Its ...