It is said that 25% to 40% of the total revenues of a business come from returning customers, a fact that has not gone unnoticed by firms. Its ...

Marketing involves reaching a goal – the goal of attracting new and old customers to buy into your products and services. Marketing is also the means ...

The world is seeing a tectonic shift in the way businesses are being operated. Mompreneurs are a significant part of this new wave. With the demands of motherhood ...

In today’s economy, it’s more important than ever for a business to have a well-defined target market. This is crucial because it’s unrealistic for fledging startups ...

There’s no excuse why your business shouldn’t be using an online survey application nowadays. They are so easy to set up and use, not to mention ...

Technology and the day-to-day dealing with the pool of information, text messages, tweets, emails, conference calls and meetings have turned each and every one of us ...